The Atmosphere of the homepage is determined through a Client feedback
revision cycle. A mock home page is created. The client rips it
up. I revise it accordingly, the client rips it up, and so on until
the home page has determined a general atmosphere <page layout,
color theme, graphic images, typography etc.> for the entire
Site. Once the Homepage is locked in, a "local" and a
"functional" page go through the same process.
While the Team continues to gather content, Templates are created.
Page skeletons are created with the rules of navigation systems.
All of this stuff is worked on; Client/server applications, style
tags, Alt tags and so on. Navigation is tested and retested. Functions
and server interactions are developed as much as possible, and tested
Details: Home Page Elements, Graphical
Information, JPG and GIF images, Navigation
Rules, Navigation Systems, and
Text and Typography.
In a perfect world, the client delivers the content (prose, text,
images, etc.) on time and complete. But
usually the client needs more time. Once the content has been delivered,
the Site deadline is modified accordingly and the revised contract
signed off. The site can now be produced.
The content is transferred content from Content Preparation documents
to Pages themselves. Then the content is twiddled... ad-hoc links
are coded, all images are "Alt" tagged, fields and functions
created, styles are applied, spelling is checked, page weight is
checked, functionality is tested.
Then the site is published to the server and moved into the testing
phase. Both the Team and I perform browser testing, we might get
a few others invoved for usability testing, we spell check again,
and we check your server's error log. The results are gathered into
one large List (knock list). Errors not caught in the original testing
will be allocated to Maintenance. The problems revealed in the Knock
List are corrected. The fixed up Site is republished.
With the arrival of the final payment, the Site is published publically.
At this point I personally submit the site to all the major Search
Engines and provide you with links to other Search Engines you may
want to submit to. This is also the time that your marketing department
makes a big industry buzz about the new site launching. Your marketing
people send out Press Releases to industry specific magazines, press
packs go out the Internet Ezines that are related to your market.
Everyone rejoices and the party generally degenerates into a regular
maintenance schedule that is built into the contract.
A package arrives at your door with a nice printed copy of all
the documentation involved, whatever material I have been supplied
with that needed to be returned (ie. photographs that needed to
be scanned), a CD of your website in case you need to recover from
some disaster at your Serving host, and a thank you letter from